Icons & Symbols
Icons/Symbols can keep a viewer engaged and lead their attention to content quickly and communicate effectively.
Symbols & Icons are associated with a particular meaning used to transmit information independently of language.
Icons represent things that are universally recognized, such as a fork, bed, etc., and do not require cultural understanding— the literal, visual representation of the thing
Symbols represent concepts or ideas that may need additional context to understand, such as a cross for religion or—has no logical meaning between it and the object; Symbols represent things, ideas, actions, beliefs, processes, sounds, words, and many other things. They are conceptual imagery that has to be learned.
Indexes will show a relationship with what it represents and point towards its meaning.
Quick Tips
Make sure that the style of the icons/symbols matches.
Use related icons/symbols to emphasize sections.
Use icons/symbols to visually connect data content.
Use Icons to create quick context clues. Icons that relate to your results are helpful for reader engagement and content comprehension.